RODA Technology Ltd

Your Trusted Technology Partner

What we do

RODA Technology is a development agency specialising in custom software, e-commerce, and digital transformation. With over four years of industry experience, we combine technical expertise with economic insight to deliver solutions that improve efficiency, scalability, and growth. Our advisory-led approach ensures clients benefit from not only robust technology, but also a trusted partner committed to long-term success.

Our Team

We’re a small team with big expertise, bringing the focus and care of a close-knit group while delivering projects of every size with professionalism and impact.

  • Jack Minchin

    Director

    After graduating from university, Jack founded RODA Technology provide software solutions to small businesses whilst studying for his master's degree.

  • Saira Ali

    Director, Growth & Strategy

    Saira leads client engagement for our Growth & Strategy services. She is dedicated to delivering client satisfaction and results.

  • Josh Kwong

    Assistant Software Developer

    Assistant Software Developer at Roda Technology Ltd, passionate about building innovative solutions. My journey began with self-taught coding during my early academic years, a drive that continues to shape my work today. At Roda, I contribute to developing impactful software while expanding my technical expertise.

  • Liam Butterick

    Junior Software Developer

    Liam Butterick is a Software Developer for RODA Technology, graduating from the University Of Birmingham's School of Computer Science. Liam specialises in maintaining and expanding front-end and back-end web applications using JavaScript, TypeScript, Nest, Azure, and MongoDB. He additionally has many years of personal experience in C#, modern VBA, and Windows Application Development. His focus in work is creating satisfying User Experience within software that clients can understand and use easily.

  • Izzy Birch

    Junior Marketing Assistant

    I’m passionate about delivering exceptional customer service and my creativity, organisational skills and experience within social media enable me to effectively communicate with people and to understand the needs and wants of clients. I aim to further my studies of Media and Communications during my third year at university and use these tools to expand on my marketing knowledge at RODA.

Our History

Founded company

After graduating from university, RODA Technology was founded by Jack Minchin to provide software solutions to small businesses whilst studying for his master's degree.

Completed first project

We completed our first project for Custom Group Ltd, a small business based in Ilkeston, Derbyshire. The project was a success and we have continued to work with them across a number of projects.

Expanded team

We have since expanded our team to include a Junior Software Developer and Assistant Software Developer, who have both been instrumental in the success of our projects.

Started G&S Services

We’ve launched our Growth & Strategy services, led by Saira Ali. Bringing together technical, marketing, and commercial expertise, we deliver both clear advisory and hands-on project execution across a wide range of business needs.

Certifications

Hotjar PartnerMailchimp Foundations